Today, I’m going to show you the value of mini-offers for your business and how to use them to increase sales performance.
These little gems can boost your sales as quickly as 24 hours.
And here’s the best part…
You don’t need a massive email list or a huge social media following to make them work to increase sales performance.
Sounds intriguing, right?
How money-making mini offers changed my business
Let me share a bit of my journey to shed some light on just how impactful these mini-offers are and my method for using them to increase sales performance.
A few years back, my partner and I started an online English school.
It wasn’t until six years later that we could finally dedicate all our time and energy to the business.
My goal in writing this blog post is to give you the knowledge and strategies needed to thrive in the world of online business.
So, let’s explore the strategies that transformed my weekly earnings from £30-£40 to a staggering £1,000.
I’m sharing battle-tested techniques refined through my trials and errors.
I’ll also provide insights into what’s currently trending in the online sphere and what pitfalls to avoid, giving you a head start on your journey.
But enough about me; let’s get into the meat of the blog post so you can start applying strategies today.
How to get started with mini money-making offers without an audience
You’ve probably heard others in the online space talking about mini-offers.
But how do you get started and actually make a sale?
It all begins with:
- grasping the essence of a money-making mini-offer
- understanding why it’s so important
- mastering the art of selling it effectively.
What’s the end goal?
The end goal is always to offer so much value whatever price you quote feels like a steal.
We’re not aiming for a high price with mini money-making offers, though.
Instead, we’re crafting offers that are too enticing for potential buyers to resist.
Before we proceed any further, I recommend checking out my previous post on comprehending the advertising landscape and rapidly brainstorming ideas for a hot money-making mini offer.
These blog posts are foundational pieces of content that will lay the groundwork for everything you’ll learn in this post.
One common mistake people make when venturing into online sales is creating a product before gauging its market potential.
My approach is quite the opposite—sell your idea first, then bring it to life.
Not only does this tactic measure interest, but it also saves you valuable time.
That initial sale can serve as a motivating force to see your creation through to fruition.
For those starting from ground zero without an audience, the objective is simple—secure that maiden sale.
Starting with a modest price point makes the goal achievable and measurable.
Even if the first sale eludes you initially, the feedback collected can be invaluable in refining your approach.
And who knows?
That initial buyer might just transform into a loyal, long-term client.
Selling mini money-making offers with an audience
Now, if you already have a solid following, never underestimate the impact of a hot money-making mini-offer.
I’ve witnessed clients rake in substantial revenue by presenting these mini-offers to their audience at pocket-friendly prices.
They did so by breaking down their offers into smaller pieces.
By breaking down your larger offering into bite-sized chunks, you make it more enticing to prospective buyers.
Choosing the right price point is key.
From my experience, price tags like:
- £3
- £7
- £17
- £27
Tend to resonate well with customers in a cold audience.
These low entry points make it easy for individuals to say “yes” and try your solution.
Offering a guarantee, such as a 2-year refund policy, further sweetens the deal and builds trust with your clientele.
Whether you’ve got an audience or not, you need a sales page.
The money page + mini offer is the ultimate way to increase sales performance
A sales page, as I like to call it, the money page, is the space where you showcase your offer and urge people to make a purchase.
Kick things off with a video or a compelling headline that highlights the value proposition.
Address the problem your offer solves, vividly illustrate the consequences of not addressing the issue, and present your solution.
Introduce yourself, outline the benefits of your offer, and explain why your product is a class worthy of a purchase.
Don’t forget to conclude with a clear call to action, prompting people to seal the deal.
If you need a bit more guidance, you can learn about writing a sleaze-free sales page that makes people want to buy with my YouTube videos or by checking out the courses I offer.
Why sell before you build?
While it may seem unconventional to launch your offer prior to crafting the product, this strategic move allows you to:
- test the market
- gather pertinent data
- refine your strategy based on the feedback
For those with an existing audience, consider creating effective email sequences to drive more eyes to your offer.
You can’t make sales without eyes on your offer.
If you’re starting from scratch, social media posts or targeted ads can help you get your offer in front of more potential buyers.
Remember, the magic lies in taking that first step.
Steer clear of the rabbit hole of perfectionism or self-doubt.
By putting these strategies into action, you might just find yourself celebrating your first sale within 24 hours.
Stay consistent, absorb lessons from each experience, and continue fine-tuning your approach.
The realm of online business success is well within your reach—all it takes is that initial leap of faith.
Do you understand mini offers and how to increase sales performance with them?
In this blog post, you’ve learned why you should use mini money-making offers to increase sales performance.
Launching your offer to a targeted audience involves a few steps.
They are simple, and launching them can be cost-efficient.
Simply do the following:
- Create your offer
- Promote it
- Analyse data
- Iterate your offer
By understanding your audience, starting with a low price point, and refining your strategies based on feedback, you can make successful sales within a short timeframe.
Need a bit of help building your offer or learning how to increase sales performance?
Leave your details below, and I’ll send you an Excel sheet to help you understand:
- Number of sales needed to make a profit
- The ROI you can expect to see if you meet your sales goals
- The metrics you should watch out for to ensure your campaign is effective
In addition to this, I’ll add you to my hive, and you’ll get a weekly newsletter jam-packed with actionable data and insights to help you grow.